Unveiling the New Chapter: The Solomon Advising Journey

an image of Jennifer Guidry, the CEO of Solomon Advising smiling at the camera

Dear Valued Partner,

If I have learned one key lesson in my rewarding journey of partnering with diverse CEOs, it’s that every leader brings their unique blend of strengths, quirks, ambitions, and vision to the table. There are the Visionary Trailblazers, those charismatic leaders who look at the horizon with a daring eye, continuously pushing for growth and aiming for the next big thing. On the other end of the spectrum, we find the Strategic Architects, the analytical minds focused on long-term sustainability, meticulously calibrating and optimizing their internal mechanisms for consistent performance.

Regardless of where you might find yourself on this spectrum, I am here to tell you that your individual style is both your strength and your challenge. As we journey together, let’s celebrate what makes you bold and visionary, while learning to share the reins to allow for your organization’s sustainable growth and prosperity. It’s a delicate balance, one that requires time, patience, and commitment – but the results, as our clients will attest, are worth every moment of perseverance.

My work with small business owners has instilled in me a profound respect for their tenacity, creativity, and passion. The everyday adversities they face and their spirited response to these challenges are inspiring lessons in resilience. They care deeply for their clients and teams, and their journeys are peppered with moments of exhilarating inspiration and weary exhaustion. To all my small business owners, know this - your journey has not gone unnoticed. You are my secret teachers, my mentors in the field, and it is my honor to learn from and grow with you.

Change is a fundamental part of growth. It is necessary, though often met with resistance, and it can seem like things take a turn for the worse before they get better. I assure you that this discomfort is a sign of transformation, an opportunity to lean into the struggle, and come out stronger, wiser, and more capable. I am reminded of a cherished quote by Rainer Maria Rilke, “Let everything happen to you: beauty and terror. Just keep going. No feeling is final.”

As we journey together, Solomon Advising remains steadfast in our commitment to you. Our dedication to your success transcends the confines of traditional advisory services. We strive to be your companions on this journey, to aid in your evolution as a leader, and to facilitate the growth of your organizations. Your victories are our victories, your struggles, our struggles. Together, we will continue to navigate the ever-evolving landscape of business, transforming challenges into opportunities, and dreams into realities.

We welcome you to this new chapter of shared stories, lessons, insights, and experiences. We are excited to grow, learn, and succeed with you. Here’s to the beginning of many more conversations, and to the continued pursuit of our shared vision for success.

In partnership,

Jennifer Guidry, CEO


Solomon Advising is a marketing & branding agency focused on helping professional services firms retain their relevance and ensure sustainability by consistently promoting a credible brand. Contact us today to see how we can help improve your brand’s health.

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